IPL 2023: Sony wins TV rights for Rs 23,575 crore

IPL 2023 Sony wins TV rights for Rs 23,575 crore and Viacom wins digital right for Rs 20,500 crore, as per media reports. The package has been sold for Rs 44,075 crore.

The IPL media rights value for the 2023-2027 cycle has gone past Rs 42,000 crore and is expected to go even higher, as per reports. This is nearly three times more than what Star India paid in the year 2017.

Package A is exclusive for TV (broadcast) for the Indian subcontinent while package B is for digital-only grouping for the same region. The winner will be able to digitally broadcast the games across the Indian sub-continent.

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Package C is for 18 selected games in each season for digital space. In Package D, all games will be for combined TV and digital rights for overseas markets.